Join Jamie de Guerre, VP at social analytics pioneer Topsy, for expert advice on how to stay ahead of “always on” social conversations and manage your brand’s social perception in real time. Step through real-world examples from leading brands that are keeping ahead of their social audiences, look at sample analyses, and find out how to manage audience conversations in order to formulate the best strategy.
Learn how to identify new issues and analyze them in real time as well as how to assess the impact of issues and determine when to escalate or activate the issue.
Get the lowdown on how to move towards predictability by identifying how large an issue will become and how to be proactively notified on the onset of trends.
Date: Monday, July 29, 2013
Time: 2:00 pm ET/ 11:00 am PT
Duration: 60 minutes (including Q&A)
Jamie de Guerre, VP of Products, Topsy