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Despite Companies’ Customer Data Efforts, Consumers Rage On

by   |    August 1, 2014

Companies collect more and more data on their customers, but consumers are less satisfied than ever with the products and services they buy. In this opinion piece, Arnab Mishra explains why companies are not successfully using this data to build stronger, more rewarding, and more profitable relationships with their customers. Read More…





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How to Innovate Using Multi-Source, Multi-Structured Data

by   |    July 22, 2014

Products and services leveraging multi-source, semi-structured data allow businesses to compete better and function more efficiently, but analyzing heterogeneous data presents challenges to conventional relational databases. In this opinion piece, Harmeek Bedi of BitYota writes that the solution is a new class of cloud-based Data Warehouse Service designed for fast, low-latency analytics. Read More…