Featured Whitepapers

IBM logo 100x40 Featured Whitepapers
Because all processes should be aligned to customer metrics, process improvement is an important goal for organizations in every industry. This paper illustrates the impact analytics can make on business processes through real-world examples based on IBM client experiences, and describes the steps organizations can take to refine quality, warranty, financial, inventory and other processes that are essential to achieving operational excellence.

IBM logo 100x40 Featured Whitepapers
Empower marketing professionals to analyze and act on marketing performance data. This report explains how the IBM Marketing Performance Analytics solution can help them:
•    Explore and interact with marketing performance metrics to generate driver-based campaign and program plans
•    Access cross-channel campaign data from multiple data sources to unlock insights and support data-driven decision-making
•    Simulate marketing scenarios to improve decision-making and optimize planning and budget allocations
•    And more

IBM logo 100x40 Featured Whitepapers
Turn marketing challenges into opportunities with marketing performance analytics. This paper describes the state of marketing today and covers the latest marketing imperatives. It then explains how marketing performance analytics can help marketers address and act on today’s pressures to optimally allocate marketing resources, quantify marketing returns and demonstrate accountability to the business.

IBM logo 100x40 Featured Whitepapers
Discover the specific benefits IBM predictive maintenance solutions provide asset-intensive organizations. It is more important than ever to reduce operational costs to stay competitive. In this white paper, you’ll learn about predictive maintenance, the specific benefits it provides organizations, and how IBM Business Analytics software makes it possible.

IBM logo 100x40 Featured Whitepapers
Maximize asset productivity and process efficiency by gaining insight from your data. Download this ebook to learn how to get the most from your physical assets.

IBM logo 100x40 Featured Whitepapers
Prevent asset failure and optimize processes with IBM Predictive Maintenance and Quality. Download this report to see how this software solution can help asset-intensive organizations in a variety of industries, including automotive, aerospace and defense, chemical and petroleum, electronics, energy and utilities, government, travel and transportation and telecommunications.

IBM logo 100x40 Featured Whitepapers
Business analytics can help customer service departments acquire the information and capabilities to transform themselves. Download this paper to learn how business analytics can help customer service departments acquire the information and capabilities to move from being centers that solely field complaints to being a competitive resource that enhances each individual customer experience. Then get an overview of the IBM Business Analytics solution for customer service.

IBM logo 100x40 Featured Whitepapers
IBM SPSS Statistics helps Assess Systems improve its candidate assessment instruments. Download this case study to learn how Assess Systems analyzed more than 15,000 surveys and was able to find key factors that contribute to assessment faking.