Posts by Ian B. Murphy:


Online Program at University of California at San Diego Teaches Practical Uses of Data Mining Tools

by   |   March 28, 2013   |   1 Comment

One in a series of articles profiling university programs focusing on big data and analytics education. The data mining certificate program at University of California at San Diego’s Extension School was created in 2003. The program began just as new Read More…


Data Sourcing in the Era of Big Data

by   |   March 27, 2013   |   Leave a comment

Companies looking to change their business strategy to become data driven need to answer two questions: what exactly are we trying to accomplish, and what’s possible? Without a precise definition of the strategic goal, and the business process that will Read More…


SAS Experts: MDM a Key Starting Point for Big Data Analytics

by   |   March 25, 2013   |   Leave a comment

Master data management is an often overlooked necessity to becoming a data-driven organization. A full data management strategy includes efforts to maintain data quality and data governance across several business applications. North Carolina-based SAS is best known for its statistical Read More…


Advice for Master Data Management Administrators: Keep Calm and Carry On

by   |   March 21, 2013   |   Leave a comment

Big data scares data administrators, but it can serve as a complement to master data management, changing the way executives understand data’s role in the enterprise and helping the master data management system adapt to new trends. Read More…


Big Data Analytics Projects Start with Taking In-House Data Inventory

by   |   March 20, 2013   |   Leave a comment

Companies looking to become data driven must consider what critical decisions they make can be enhanced with more information. A crucial first step: understanding what data they have, said Doug Laney, an industry analyst speaking at the Gartner BI and Analytics Summit. Read More…


Gartner Researchers: Predictive Analytics to Gain Traction in Business

by   |   March 19, 2013   |   Leave a comment

BI is no longer enough, analysts at the Gartner BI and Analytics Summit said. Business decision-makers need to move beyond business intelligence reports that describe what happened to more proactive models using predictive analytics. Read More…


Mobile Touch Screens Call For Different Kind of Data Exploration

by   |   March 15, 2013   |   Leave a comment

Mobile phones and tablets are handy business tools. But if workers do business computing on touch-screen tablets, then they need to change the way they explore and analyze data. Without a two-button mouse, options and tools hidden in a cascading Read More…


KXEN Seeks to Democratize Predictive Analytics

by   |   March 14, 2013   |   Leave a comment

Creating predictive models requires an understanding of advanced statistics. Most people can’t do it, and those who can could use someone to do the grunt work. John Ball, CEO of predictive analytics company KXEN, said that’s where his company comes Read More…


Open Source Data Visualization Tools Still Require Specialized Skills

by   |   March 12, 2013   |   1 Comment

Creating a data visualization that reveals interesting relationships between data isn’t easy. Even if the data is clean and of high quality, the visualizer must mine the data for correlations and find the best way to represent them to his Read More…


Peter Fader on the Importance of Customer Centricity

by   |   March 11, 2013   |   Leave a comment

Technology for storing and analyzing data has advanced  to the point where there is no barrier to track the relationship a customer has with a company, whether it be through  commercial transactions, social media interactions, other means, or a combination Read More…